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{"id":11323,"date":"2017-12-26T00:00:00","date_gmt":"2017-12-26T02:00:00","guid":{"rendered":"http:\/\/www.blbbrasil.com.br\/blog\/turnaround\/"},"modified":"2022-09-21T16:35:58","modified_gmt":"2022-09-21T19:35:58","slug":"turnaround","status":"publish","type":"post","link":"https:\/\/dev.blbescoladenegocios.com.br\/blog\/turnaround\/","title":{"rendered":"Saiba o que o Turnaround pode fazer para sua empresa"},"content":{"rendered":"

O momento n\u00e3o \u00e9 o dos melhores para os neg\u00f3cios. Muitas empresas j\u00e1 fecharam as portas e outras est\u00e3o a um passo de fazer o mesmo. S\u00e3o nessas situa\u00e7\u00f5es de turbul\u00eancia, em que os neg\u00f3cios est\u00e3o por um fio<\/a><\/strong>, que \u00e9 a hora da virada, da mudan\u00e7a e da recupera\u00e7\u00e3o. \u00c9 a hora do Turnaround<\/strong>.<\/p>\n

Cortar gastos<\/strong> desnecess\u00e1rios e enxugar<\/strong> o quadro de funcion\u00e1rios s\u00e3o as primeiras atitudes nos casos de crise financeira<\/strong> de um empreendimento. Embora essas decis\u00f5es possam melhorar os n\u00fameros, nem sempre s\u00e3o suficientes para a retomada<\/strong> de um crescimento s\u00f3lido.<\/p>\n

Redirecionar a empresa para o rumo correto, mudando seu desempenho, \u00e9 uma possibilidade que o Turnaround<\/strong> proporciona para a obten\u00e7\u00e3o de resultados positivos e para a recupera\u00e7\u00e3o efetiva da estabilidade do empreendimento.<\/p>\n

Quando o Turnaround \u00e9 necess\u00e1rio?<\/strong><\/h2>\n

Desconsiderando as situa\u00e7\u00f5es de momento, sazonalidade de um neg\u00f3cio e oscila\u00e7\u00f5es gerais de mercado, \u00e9 fundamental avaliar se sua empresa est\u00e1 realmente em crise. Situa\u00e7\u00f5es como as relatadas desestabilizam o caixa, mas, de forma pontual, n\u00e3o s\u00e3o suficientes para desencadear um problema maior.<\/p>\n

Existem alguns indicativos que devem ser levados em considera\u00e7\u00e3o para identificar se o empreendimento realmente necessita de uma mudan\u00e7a de dire\u00e7\u00e3o: a redu\u00e7\u00e3o do faturamento l\u00edquido progressivo; e o crescimento do Lucro Bruto<\/strong> menor que o PIB. <\/strong>Ambos por mais de um ano. Esses fatores s\u00e3o ind\u00edcios de que os neg\u00f3cios n\u00e3o v\u00e3o nada bem e merecem a devida aten\u00e7\u00e3o.<\/p>\n

Problemas para impulsionar as opera\u00e7\u00f5es di\u00e1rias, dificuldades com empr\u00e9stimos e financiamentos<\/a><\/strong> por bancos, falta de perspectivas de neg\u00f3cios e dificuldades para a entrada de novos recursos s\u00e3o outros sinais consider\u00e1veis de decad\u00eancia. Seguem mais alguns dos indicativos importantes que devem ser observados:<\/p>\n